Tell us your
“Tales from the Trenches”
Every marketer knows how this one feels.
The moment a big investment is about to go up in a puff of smoke - thanks to internal politics and conflict.
We want to hear your stories of wasted time, budgets and resources that fall into the “you couldn’t make it up” category.

Our content team created a range of creative experiences to build engagement.
The media team refused to use it as it was the wrong type of content.
Result: $400k wasted investment.

Marketing was tasked with creating leads from emerging cloud technology.
The sales team refused to chase as they got better incentives for legacy licensing deals.
Result: 20,000 leads left to rot in our CRM.